HuMindWise is now PATO!
Some exciting news! We’ve got a new name!
PATO stands for Play at the Office.
PATO also means duck in Spanish, my first language.
And a duck bill can look a lot like < angle brackets / > used in most programming languages.
⊙<Ducks!/>⊙
I wanted something that mixed playfulness, professionalism, and folks working in tech. There were A LOT of ducks that didn’t make it into the final.
The evolution of the PATO logo, starting with 4 silly looking ducks. Each one becoming more angular until they looked like angle brackets. Below them, several variations of the logo now using the angle brackets and a more traditional rubber duck style
That’s how my brain made it to the following logo:
The final main logo, a yellow rubber duck with a left facing angle bracket as its bill and the words PATO play at the office between it’s bill and another right facing angle bracket. In the image, there are 2 other variations on the logo and a color palette featuring yellow, orange, cyan, and dark blue gray
While HuMindWise was a great name for what I started out doing – community engagement and facilitation – PATO is a stronger north star focused on playfulness.
My mission? To help tech and product teams reclaim play as a fundamental human system and use it to build safer, more connected, more human centered workplaces.
My vision? A world where play is as normal at work as a standup and people feel seen and heard, happier, and joyful as a result of putting play back into action.
I’m getting serious about play! And I appreciate all of you joining me on this journey.
Lissy
P.S. Want to know exactly where your team stands across Safety, Purpose, Autonomy, Care, and Enablement? I’m looking for pilot teams for the full SPACE for Play assessment. You and your team get a detailed report and personalized next steps on how to use play on your team. Hit reply if you’re curious!
